With frontline experience in both internal and external communications, Amy is a dynamic public and media relations specialist who helps Formation clients share the stories they most want to tell. She earned her bachelor’s degree in communication from North Carolina State University and brings perspective from both sides of the news cycle, with experience as a television producer and in corporate public relations for a regional healthcare organization.
At Formation, Amy combines her writing skills with a strategic mindset — crafting press releases, media pitches and thought leadership pieces that resonate, while providing clients with clear insights into how their brand is perceived. She serves on the board of the Western North Carolina Chapter of the Public Relations Society of America, extending her commitment to advancing the field and its professionals.